Notice: Undefined index: http://www.smiley.com/new-arrivals/Men in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/new-arrivals/Women in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/new-arrivals/Kids in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/new-arrivals/Homeware in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/t-shirts in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/sweatshirts in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/hoodies in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/polos in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/jackets in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/pants in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/boxer-shorts in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/sneakers in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/caps-and-beanies in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/sunglasses in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/headphones in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/watches in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/mobile-cases in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/fragrances in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/longboards in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-brand/happy-deluxe in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-brand/smiley-london in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/t-shirt in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/tops-and-dresses in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/hoodies-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/sweatshirts-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/knitwears-and-polos in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/jackets-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-clothing/trousers in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/caps-and-beanies-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/bags-and-purses in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/headphones-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/fragrances-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/watches-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/mobile-and-tablet-cases in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/jewellery in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/keyrings in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/notebooks in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/umbrellas in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-brand/smiley-london-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-brand/happy-deluxe-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-brand/smiley-exclusive-editions in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/bags-and-purses-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/stationary in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/plush-stickers-badges in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/stools-and-chairs in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/party-time-and-greeting-cards in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/mobile-cases-0 in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/shop-accessories/gifts-and-others in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/kitchen in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/bathroom in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/bedroom in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/home-kids in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/living-room in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/homeware/decoration in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/philosophy in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/outlet/men in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/outlet/women in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/outlet/kids in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Notice: Undefined index: http://www.smiley.com/outlet/homeware in /home/blogsmiley/public_html/wp-content/plugins/seo-auto-links/seo-auto-links.php on line 138

Smiley and Italian fashion brand Happiness launched their latest collaboration on Tuesday 17th June with an exclusive press and bloggers event at the Smiley flagship store in Boxpark, Shoreditch.

Presenting the happiest fashion collection of the season from two champions of positivity, the event showcased the new Autumn range and was attended by some of London’s most influential fashion, lifestyle and music industry insiders.

Featuring collegiate inspired pieces, the collection also uses bold black and yellow colours, with highlights of white and heavily influenced Sports-luxe styling. Items includes sweat pants, loose vests, casual shorts, swimwear and mesh t-shirts; the original Smiley has a linear deconstruction.

The Smiley x Happiness new collection launches in July, and with comfort and style top of our list, we can’t wait to get our hands on it!

Image

Image

Image

Image