When Anya Hindmarch picks a theme she embraces it to maximum effect and this season she based her show around a truly Great British theme – roadworks, road signs and traffic!
Models walked in car formations on the catwalk whilst making turns to weave through traffic on the runway that was styled as a road map, on a big screen at the back of the stage screened images of high-way code symbols and road signs.
For AW15 Smiley again featured heavily within the collection, backpacks embossed with Smiley’s and customised with road symbols, bag charms and stickers – a throwback to a cool-girls school bag.
Anya’s no longer just a bag lady and introduced a wider range of products featuring Smiley – fur collars were emblazoned with the iconic Smiley face and a Smiley all over print boiler suit also featured within the collection.
As ever Hindmarch delivered a show that packed a healthy dose of innovation, creativity and happiness – once again the perfect closing act to another fantastic season on the runways in London.